Stone Brewing Builds on 2018 Success with Launch of a Lager for IPA Lovers
newsdepo.com
Stone Brewing’s newest year-round beer storms ashore – Stone Tropic of Thunder Lager. With a long and celebrated heritage of big, bold, and flavorful porters, stouts, sours, IPAs, strong ales and more, Stone continues this tradition of pushStone Brewing Builds on 2018 Success with Launch of a Lager for IPA Lovers
Stone Brewing’s newest year-round beer storms ashore – Stone Tropic of Thunder Lager. With a long and celebrated heritage of big, bold, and flavorful porters, stouts, sours, IPAs, strong ales and more, Stone continues this tradition of pushing bounds with an unconventional lager. The beer debuts now in all 50 states, as per PR Newswire release.“More than 75 percent of US beer sales are lagers — predominantly from Big Beer,” said Dominic Engels, Stone Brewing CEO. “So given our history in challenging convention, and our successes in the category of IPAs, we’re releasing what I’m affectionately referring to as a ‘lager for IPA lovers.’ It's finely crafted, intensely flavorful, and undoubtedly independent, because lagers deserve flavor too.”According to the release, hitting that sweet spot of a lager that appeals to IPA lovers, Stone’s newest core beer arrives as the brewery closes out 2018 positive in depletions year-over-year. Notably, Stone celebrated a volume increase of 17.5 percent for its combined year-round IPAs. These include Stone IPA, Stone Delicious IPA, Stone Go To IPA, Stone Tangerine Express IPA, Stone Scorpion Bowl IPA, Stone Ruination Double IPA 2.0 Sans Filtre, and Stone Fear.Movie.Lions Double IPA. The latter, born out of Stone Brewing – Richmond, will debut nationwide in 2019.Jeremy Moynier, Stone’s senior manager of brewing and innovation, explains, “This is unlike your traditional lager. When we were discussing what our next year-round beer might be, we all agreed that we wanted something super flavorful and yet crushable, all while exemplifying the genre-defying qualities we’re known for at Stone. So while we did our signature thing – seeking out the newest and most interesting hops to contribute big flavor – we really stayed focused on producing a balanced beer with classic lager characteristics. It turned out crisp, clean, intensely fruity, and definitely way crushable.” As per the release, the beer’s name is inspired by the uncharted tropical islands.Click on the slideshow for a sneak peek at the new beer. https://www.blouinartinfo.com/ Founder: Louise Blouin Read more

